During the International Consumer Electronics Show (CES), Microsoft’s CEO Steve Ballmer announced during his keynote speech that Microsoft’s Live Search will appear on future Dell Computers. The announcement was also published on Microsoft’s Live Search blog.

The deal shows potential to increase the search engines current market share of approximatley 10%. Dell, as the world’s second largest PC supplier, has agreed to install Live Search as the default search engine on all its future machines; furthermore the machines will be shipped with the Live Search toolbar pre-installed.

So what does this mean to the consumer? Well, for the next three years anyone who puchases a computer from Dell in any of the following countires (Australia, Belgium, Brazil, Canada, China, Denmark, France, Germany, India, Ireland, Italy, Japan, Mexico, the Netherlands, New Zealand, Norway, Russia, Spain, Sweden, Switzerland, Turkey, the United Kingdom, and the United States.) will have pre-installed Live Search software on their machines.

Reports have been confirmed that Google are testing a new budgeting option on their AdWords software, namely “timeframe.” The option will allow AdWords users to set a monthly budget which is then divided into a daily amount; but as we know all too well, that daily budget is not always spent.

On the days which you do not spend your entire daily budget, this new system will automatically adjust your following days spend to allow you spend the unspent daily budget on days when traffic is high and your adverts are in demand.

This feature is not yet available on all accounts and is still in testing. However it could prove to be a useful option for future and current clients.